GDPR Satori
A GDPR Satori – Good Customer Service Means Respecting Customer Privacy

Many companies selling into the European market are conferring with their data processors about how they will satisfy customer requests…

Girl Logging in with Her Mobile Phone
The Most Important Identity Metric You’re Not Tracking and How to Improve It by 40x

How many times have you gotten this message? “Login failed. The password you provided does not match your username.” You…

How Identity Shapes Personalized Experiences
How Identity Drives Effective Personalization

Customers’ enthusiastic embrace of online, mobile, social media and omni-channel commerce is both a forcing function and result of the…

How to Build Brand Loyalty for Consumer Packaged Goods
How to Build Brand Loyalty for Consumer Packaged Goods

Consumer packaged goods (CPG) brands that fail to cultivate direct relationships with consumers will see their loyalty dwindle, and ultimately…

Driving Digital Subscriptions with Better Customer Relationships
Driving Digital Subscriptions with Better Customer Relationships

In an uncertain business landscape, media companies must reposition themselves to drive digital subscriptions. While the main goal of these…

GDPR: A Risk or an Opportunity for Your Business?
Is GDPR a Risk or Opportunity for Your Business?

After the European Union (EU) General Data Protection Regulation (GDPR) comes into force, companies across the globe needed to update…

Better Engagement Using CIAM
Better Engagement Using CIAM

It can’t be said enough: data drives marketing. Time and again, we’ve found that what we think we know about…

Social Login
Should We Trust Social Media Giants with Password Management?

Like it or not, password hacking crimes have become a part of our business world. You may have heard about…

Best CRMs for Real Estate Businesses
Best CRMs for Real Estate Businesses

It’s never been easier for realtors to find leads. From Zillow to Realtor.com and Ylopo, there are hundreds of popular…

5 Pillars of Excellent Customer Service on Social Media
5 Pillars of Excellent Customer Service on Social Media

We all know how crucial social media is for businesses today. It’s a core marketing channel for reaching your target…

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