By mid-2020s, the global live-streaming market stood at nearly $88 billion (2024) and is projected to grow to over $600…
In the competitive hospitality world, it’s no longer enough to have great rooms and a prime location. Today, guests expect…
Introduction: AI – The New Brain Behind Retail Success Let’s face it — retail is no longer just about shelves,…
Affiliate vs. Influencer Marketing: Advantages & Disadvantages — Which is Better? Referrals are some of the most powerful forms of…
Over the last few years, influencer marketing has expanded from a supplementary promotional expense to a major line item for…
In 2016, U.S. retailers spent $4.7 billion on affiliate marketing. Astoundingly, by 2025 U.S. affiliate marketing spend is expected to…
Every customer interaction tells a story. From browsing a website to completing a purchase, each action leaves behind a digital…
Why Chatbots Should Be Your First Marketing Assistant Chatbots are no longer futuristic experiments. They’ve become the default way customers…
In the hyper-competitive world of hyper-casual games, first impressions are everything. A player decides in seconds whether to engage with…
Ever had a day when your entire system froze minutes before a big client call, or when your files vanished…