E-mail Marketing
9 Ways to Effectively Segment Your Email Marketing Lists

These days, customers live under a constant barrage of mass media advertising. We watch commercials on television, hear ad spots…

Man touching screen to read emails
Top 5 Post-purchase Engagement Emails

It’s very easy to make a mistake of overlooking the importance of post-purchase customer emails and fall in the trap…

2 women having a customer meeting
In Pursuit of the Elusive Customer

Digital Transformation. Everyone seems to be pursuing it, buzzing about it, and yet its significance is not inherently understood. The…

Monitor and Statistics
Auditing Your Mobile/Web Traffic Performance

Looking through our content and evaluating its success can be deceitful sometimes. How do we determine the quality of traffic,…

Content Personalization
Content Personalization: Why, What and How?

A long time ago, in 1996, Bill Gates wrote an essay named “Content is King”, Heath Evans remembered us in…

Mastering Modern Social Media Marketing Techniques
Guide For Latest Social Media Marketing Techniques

It’s time to retire your out-of-date social media marketing strategies. Those bandwagons aren’t meant to be jumped on. They’ve passed…

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