By mid-2020s, the global live-streaming market stood at nearly $88 billion (2024) and is projected to grow to over $600…
Affiliate vs. Influencer Marketing: Advantages & Disadvantages — Which is Better? Referrals are some of the most powerful forms of…
Over the last few years, influencer marketing has expanded from a supplementary promotional expense to a major line item for…
In 2016, U.S. retailers spent $4.7 billion on affiliate marketing. Astoundingly, by 2025 U.S. affiliate marketing spend is expected to…
How To Succeed In Crypto Influencer Marketing The global cryptocurrency market cap has reached over $2 trillion, with the US…
Instagram Stories are one of the best tools for brands looking to boost engagement and connect with their audience. Since…
TikTok has been downloaded over 2 billion times, and the app has proven to be hard to put down. On…
Influencer Relationship Management: 11 Critical Steps & Tips For Success Businesses and brands are increasingly using influencer marketing to reach and engage…
The Distinctions Between Paid, Owned, & Earned Media: A Marketer’s Quick Guide According to recent eMarketer projections, spending on digital advertising…
The Facebook Video Statistics Everyone Should Know In October 2021, Mark Zuckerberg revealed Facebook would change its name to “Meta”…